Hi my name is Robert Hamm and in the 1st nine weeks of Sports and Marketing Management I've learned a lot. From what I have learned I have a whole different out look on things. The marketing mix (place, price, promotion, and product) I've found that your product has to

The Stephon Marbury Shoes

Today in class we saw a video on Stephon Marbury. He had a line of shoes that were only 14.98 in every store that they were sold in. These were made for people who can't afford 150$ shoes because when he was growing up his mom couldn't afford them. She had an opportunity cost of either buy expensive shoes or put food on the table. You need food to live not expensive shoes. A want is something you like for ex. Jordan's or Nike's. A need is something you have to have for ex. food or soap. When it comes to fashion i base it off what my Friends think about how it looks.